Peet has been involved in the athlete management industry for the past two decades. Prior to that he worked in the insurance industry, as the marketing manager of one of the major South African insurance companies. Peet obtained a B.Comm degree in Marketing Management at the University of Johannesburg (formerly RAU). A former 400m hurdler who obtained senior provincial colours, Peet’s expertise in managing some of South Africa’s top track and field athletes is well-known.

Peet manages, and travels with the athletes, while also handling the marketing portfolio for ISAM. Peet is based in Johannesburg.


As a consultant, Bronwyn has run some of the biggest PR/media campaigns on sporting sponsorships and activations for top brands such as Absa (Barclays), Vodacom, Sasol, Discovery, Nedbank, Investec and the SA Sports Association for the Physically Disabled. She has enjoyed working on the 2004, 2008, 2012 & 2016 Olympic and Paralympic SA media campaigns as well as working with the International Olympic Committee (IOC) on various events including the 123rd International Olympic Committee session in Durban & the announcement of the 2018 Winter Olympic host.

In addition, Bronwyn has worked on the past five Commonwealth Games internationally and also served as the Chief Press Attaché/Publicist for Team South Africa at the London (2012) and Rio (2016) Olympics, as well as the 2013 & 2015 World Student Games in Russia and South Korea respectively. She currently handles all PR/media and social media requirements of ISAM team and athletes.



Born and raised in Benoni, Prinsloo first developed an interest in coaching while he was in high school, and he went on to launch his professional career in Kempton Park in 2007. Though he has worked with multiple elite athletes over the last 13 years, however, it has been his success with Akani Simbine which has established Prinsloo as one of the most respected track coaches in the country.

He still works with a variety of athletes across all levels and age groups, but Prinsloo’s contribution to Simbine’s career has made him world renowned, having played a crucial role in lifting Africa’s fastest man to the highest echelons of international sprinting.